About 300 guests participated at the congress and interacted with the speakers through the use of the APP of the event.
We equipped the entire room with Android tablets with the APP installed: Interactive voting, send questions to the speaker, note taking and as a novelty a space with all information related to the laboratory itself, interactive tours in HTML5, videos of the application of the drug, PDFs … Thanks to the metrics we know how the App impacted the event, the feedback of the guests and their comments on doctors’ knowledge of the company and the drug.
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